Saturday 11 July 2015

Do you know the Importance of Social Media?


social media learning
Social Media

Importance of Social Media

Now a day social media play very important role in our life. People use social media for their personal, business, education, and etc.

How personally use social media

People use widely social media to share their views with their friends and family around the world. It’s a great way to express your feelings. Many popular personality use social media to share views with people. Such as Bill gates , Steve jobs, Mat cuts and etc , same as many popular celebrities use social media for sharing views such as Taylor Swift , Lady Gaga, Tom Cruise, srk and etc. in short people how to use social media personally.

How use social media for business

Now a day, best way to promote your business is social media. Make your business presence on social media networks to promote their business. Such as Apple, Microsoft, Reach First and etc all big companies use social media for their business promotion or keep up to date about your new product to your clients.
                By this way you update about your business and give awareness about your business all around the world. Share Business products and their characteristics on social media.

How media use in Education field:

By the way of social media we easily spread knowledge information and educate people easily all around the world. Best platform to give education and promote education anywhere.

Conclusion:

                At the end I say the social media is a best way to keep in touch with people all over the world. Social media make whole world a global village, so we not deny to the importance of social media in our daily life. Later I discus how to promote your business on social networks.
If you have any question asks me in Comments.
 
social media tree
Social Media Tree | My First SEO Learning




Friday 10 July 2015

Do you know big sin in the Search Engine Optimization?



In this article tell you about great sin SEO, which might help you to avoid this to improve your search engine optimization. Some important of them are mentions below:
Big sin in the search engine optimization
Big SEO Sin

  • Buying Links
  • Joining the wrong Link Directories
  • Article Marketing
  • Keyword Stuffing
  • Unnatural Anchor Text

Buying Links
                Buying Links are not good in eye of search engine; they deal them as a negative SEO. Especial one of the giant search engine Google not like to buy links.
Joining the Wrong Link Directories
                Joining the wrong link directories also a very big sin. By doing that kind of mistake your website seo going down or may be penalize by search engines.
Here give example how we put links in wrong directories.
Suppose you have website www.reachfirst.com and you put this url in food directories this is a big mistake called joining the wrong link directories. We need to put the website in related directories.
Article Marketing
                Search engine very smart now a days, they introduce many algorithms such as Google introduce Google panda. Google panda check the worth and quality of content, also check duplication of content.
                We use article marketing for generating links for our website. Mean while our purpose to improve rank.
                When we start article marketing we spin different articles and re write with changing of some words with their synonymous. After that we share this article on different sharing sites to get link back to your website, but now a day algorithms are so smart the access this article spine and have same like other article. Keep in mind while you writing content must be unique not copy paste or re-write.
Keyword Stuffing:
                Keyword stuffing is another major sin in eye of the search engines. For the purpose of keyword ranking we use lot keywords in our website these said to be keyword stuffing. Avoid use of excessive keywords.
Unnatural Anchor Text
                Unnatural Anchor Text is also very big mistake and sin in SEO firm. Use proper relative anchor text.
Example how we use wrong anchor text, Suppose you give anchor text to A Sign Promotion with the link www.microsoft.com this said to be unnatural anchor text. So avoid that kind of techs to improve ranking of your website.
Broken Links
                Broken links also harmful for your websites. Why this happening sometimes website link shift or replace or any other reason. Search say they treat broken links as a natural so why penalized , so Its means it’s also very important factor to remove broken links. Not take this formally , take this issue seriously.

Conclusion:
Negative SEO
Bad SEO

Now a day search engine very smart and strict. Not easy to deceive search engine by these illegal activities. So be careful  while you doing SEO work for your website.
  




Thursday 9 July 2015

Do you know Types of Search Engine Optimization (SEO)


Types of search Engine Optimization:

search engine optimization
Search Engine Optimization

Different types of SEO work techniques are been used now a days, some are legal and some of them are illegal.
White Hat Search Engine Optimization (WSEO)
Black Hat Search Engine Optimization (BSEO)
Grey Hat Search Engine Optimization (GSEO)
Red Hat Search Engine Optimization (RSEO)

These are popular SEO techniques that used now days. Now little brief of each Search engine optimization techniques.

White Hat SEO

White Hat Search Engine Optimization
White Hate SEO

                For promotion of website or increase ranking of website on search engine used white hat tech.
White hat seo is ethical way to improve website search position on search engine. SEO working according to the guide line of search engine said to be white hat SEO.

Black Hat SEO

Black Hat Search Engine Optimization
Black Hat SEO

                Black hat SEO techniques are illegal in eye of all search engines, by using black hat your web penalized. For promotion of website some seo person use black hat to rank high website instantly on search engine. For these they used different software for submission and other things to generate multiple links in few times. These techs considered to be violate the guideline.

Grey Hat SEO

Grey Hat SEO
Grey Hat SEO

                Grey hat SEO is mixture of white and black hate SEO.

Red Hat SEO

Red Hat Search Engine Optimization
Red Hat SEO

                Red Hat SEO is illegal activity, phishing; hacking and other techs are use in red hat.

Conclusion:

                                I recommend all new or beginner of SEO to adopt ethical method to promote your website or brand. Avoid illegal activities to promote your website. Be calm and use ethical activities because its take some time, but result is long-lasting .
IF you have any query ask in comments.






Friday 3 July 2015

How did Off-Page Search Engine Optimization.



Yesterday I update blog regarding on-page SEO , today we learn how to do off-page seo.
Off-page Seo is a long continue process instead on-page seo one time process after this off-page.
If we categories by ration than On-page seo are a 20% and off-page is an 80% work.
Off-page SEO is not easy to do as we think.  Many things to do in off-page seo to promote your website on search engines. For this you must aware of the search engine guidelines and algorithms.

                After telling you off-page search Engine Optimization, I further more write article on Google algorithms and their effects.
Why I only here discus Google because Google is Giant of all search Engine.  IF we talk ratio of traffic comes by search engines so Google drive 80%, Yahoo 5%, Bing 2% and 13 % other search engines.

Off-Page SEO

                Off-page search engine is a process to rank your website in high of the search engine results by doing different promotional techniques, SEO promotional Techniques I also discuss in this article.

Off-Page SEO Techniques

Off-Page SEO Techniques | S.A Zain

Many off-page SEO techniques are used now days; here I mention some effective techniques according to the current SEO scenario of 2015.
                Off-page SEO is to increase your website back-links to increase the worth of your website, get up in search results. For these purpose many link building techniques are used. These techniques are mention below:
  • Community Creation in Social Networking Sites
  • Blogging
  • Forum Postings
  • Search Engine Submission
  • Directory Submission
  • Social Bookmarking
  • Link Exchange
  • Link Baiting
  • Cross-Linking
  • Video Promotions
  • Business Reviews
  • Local Listings & Yellow Pages
  • Article Submission
  • Press Release Promotion
  • Answers and question participating (yahoo, quora)
  • Document Sharing
  • CSS, W3C & RSS Directories Submission
  • Widget / Gadget Development
  • PPC Ad Campaign


This all things are use for link building, Properly use of all these techniques, no use of illegal activities such as black hate techniques. If you use black hate way your website are penalized by search engines.






Thursday 2 July 2015

How we did On-Page SEO for newly Website.

On-page SEO

On-Page SEO | S.A Zain

In previous post you read about website structure, content, and many other things. Now comes towards on-page search engine optimization and their important factors.

Website Content

  • Quality website content,
  • Rich content, must be informative and engaging content.
  •  Fresh daily or weekly with new awesome content. Freshness of website is very important factor.

URL

  • Optimize URL, SEO Friendly. Under 100 characters.
  • Words are not separated by Underscore, use of hyphen and dash instead of underscore.
  • Urls not have more than 3 sub-directories
  • If you want to rank your keywords locally-based, so your keywords must be in URL
  • Business number and tracking number at the end of URL, if your website E-commerce.


Title Tag

                Title tag is very important factor or part of on-page SEO
  • When you adjust your title tag , Include your keywords naturally and  strategically.
  • Your title tag must be under 60 characters, mostly search engines like Google not read more than 60 characters title.  


Meta Description:

              Meta Description also very important.
  • Information about your website or page.
  • Use of keywords in description.
  • Ideal description must be less than 164 characters, mostly search engines not read more than 160 characters.

Meta Keywords

       Use of meta keywords are not much important now a days in SEO.
  • not use more than 8 keywords.
  • Use keywords 5-8 per page 

Heading Tag

                Heading tag is very important On-page SEO Factor.
  • Use of proper H1, H2, H3…….. Tags.
  • Heading tags must include your important keyword
  • Not use H1 on one page again and again, only one H1 tag on every website pages.
  • Properly use heading tags on all website pages.

ALT Image Tags

                Alt images tags are also very important factor regarding on-page SEO.
  • By putting proper alt image tags you have ability to rank your images against desire keywords
  • Use proper images tag according to the image and your website important keywords that related to your image.
  • Give proper alt images tag to your all website images to get more chance to come in top of the serp’s results.

Keywords in Content

                We all know the importance of content, no doubt” content is a king “.
  • Use proper keywords in your content of website naturally and strategically.
  • Make sure not use excessive keywords, proper care about keyword density.
  • Not use more than two to three keywords in 400 words article of your web.

After This 

                 Properly configure robot.txt,  xml site map, webmaster and analytic.  

Conclusion

Almost I discus all major point regarding on-page SEO setting many more things in details. I hope after reading this article you able to do on-page SEO of your brand new website.
Give your valuable feed back in comments. 


Wednesday 1 July 2015

What is SEO and How Do SEO for Newly Website?

What is Search Engine Optimization?
Search engine optimization (SEO) is a methodology of strategies to increase website visitors, rank your website on high places in serps results on search engines, Major search engines are Google, Yahoo, Bing, baidu and other search engines.
What is SEO


How to SEO for new websites?
SEO strategies for new websites are different from other website who already done SEO in past.
For new website following things to watch
·         First website url structure
·         Website content and layout
·         Website keywords
·         Use of proper Heading tags, images alt attributes
·         Submit robot.txt file
·         Submit sitemap
·         Adjust markup: microformats.org in structured data
·         Submit robots.txt file
·         Submit google analytics
·         No much use of java script , to decrease page load time
·         Page load time are very important
Need to know what kind of url are good or bad
No use of Underscore (_) or these types of other symbols not good in url, these url considered as bad url
Search engines not like that kinds of urls.
Not use extension at the end of url here I give you an example of url who have extension at the end
www.localstoreonline.com/Welcome.aspx, aspx is an extension of file this kind of url considered as an bad url,
Keep url shorter its good.

Need to know what kind of website content
I already discuss in my recent blog about website content writing, you visit my blog Syed Ali Zain ul Abideen
Google and other search Engine want Quality Content.


Need to know what kind of keywords
Major thing which keywords you preferred for your website, choose mix keywords volume, high, low and medium after keyword research. Many free tools free keywords research but I should prefer Google adword keyword planner for you.  Your targeted keywords use in your website content, and one thing keep in mind keyword density.
Google Keyword Tool


After now you start your SEO of new website

On-Page SEO
Off-Page SEO

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